Question 1

What is an AI visibility platform?

Accepted Answer

An AI visibility platform measures and improves how often a brand appears in answers from AI engines like ChatGPT, Google Gemini, Perplexity, Google AI Overviews, and Claude. Epitom tracks your brand's presence, share of voice, sentiment, and position across these engines, then turns the gaps into an AEO action plan you can execute.

Question 2

What is Answer Engine Optimization (AEO)?

Accepted Answer

Answer Engine Optimization (AEO) is the practice of getting your brand cited and recommended inside AI-generated answers, rather than ranking on a traditional search results page. It focuses on being present in the answer itself — the moment a buyer asks an AI engine for a recommendation in your category.

Question 3

How is AEO different from traditional SEO?

Accepted Answer

Traditional SEO optimizes for ranking a page in a list of links. AEO optimizes for being named inside an AI-generated answer, where usually only a handful of brands are mentioned. SEO earns clicks; AEO earns the recommendation. Epitom is built as a full-stack AEO platform for this answer layer.

Question 4

Which AI answer engines does Epitom track?

Accepted Answer

Epitom tracks brand visibility across 12+ AI answer engines, including ChatGPT, Google Gemini, Google AI Overviews, Perplexity, Microsoft Copilot, and Claude. You see how each engine mentions your brand — and your competitors — across the prompts that matter most to your business.

Question 5

How does Epitom measure AI visibility?

Accepted Answer

Epitom scores six proprietary metrics: GEO Visibility (how often you appear), Share of Voice (your slice of category mentions), Depth, Sentiment, Position within the answer, and Competitive Context. Together they show not just whether AI mentions you, but whether those mentions are working for you.

Question 6

How do I track my brand's mentions in ChatGPT and other AI tools?

Accepted Answer

Start a free AI audit by entering your website at Epitom. Epitom runs your brand against real prompts across ChatGPT and other answer engines, then reports where you're mentioned, where competitors win, and what to fix. No credit card is required to see your baseline visibility.

Question 7

How much does Epitom cost?

Accepted Answer

Epitom starts at $89/month for Starter (ChatGPT tracking, 20 prompts), $299/month for Growth (3 engines, 100 prompts, and monthly AEO-optimized content), and custom Enterprise pricing for larger brands and agencies. Paid plans start with a free trial and no credit card required.

Question 8

Can agencies use Epitom to manage multiple clients?

Accepted Answer

Yes. Epitom offers agency plans with pitch workspaces to run prospect audits, full client workspaces, and an agency mode to manage everything in one place. It is built for agencies orchestrating AEO marketing campaigns across many client brands at once.